The Dangers of a “Good Enough” Marketing Automation Solution

As a smart marketer, you’ve probably considered a marketing automation solution for your business, regardless of your industry or company size. After all, the benefits are clear. Automation brings incredible efficiencies to your marketing team, making it easier to create durable customer relationships at scale and drive huge results fast.

We know it can be confusing to sort through all the available solutions. And we know that every company has different marketing automation needs. But here ’s one thing we can say to anyone weighing their options: if you opt for the wrong solution, you’re likely to regret your decision. In this ebook, we’ll explain why.

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