Trends & Strategies for the Commerce Marketer

Consumers, not just marketers, are shaping the evolution of commerce marketing. The adoption of mobile devices by consumers in previous years has required marketers to find new ways to reach customers and get them to buy.

The Marketing Strategists from Bronto’s Professional Services team are on the front lines of digital marketing; they help clients drive sales by optimizing and evolving email, mobile and social programs. We asked the strategists to look at the market and discuss what they see as some of the most important trends and tools for building successful, revenue-driving campaigns and programs.

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